飲用水行業水源地地域優勢因素對于品牌非常重要,尤其是比較稀缺的水資源,是各大品牌必爭之地,我們在品牌設計中深度挖掘品牌優勢,將其轉換成獨特的識別符號,形成品牌及包裝的差異化,把產品當藝術品去設計,這是品牌與藝術的高度結合,讓品牌從誕生那一刻起,就能引領行業的風潮,在消費群體中產生極高的品牌美譽度,購買的同時享受一場美妙的視覺盛宴。
The source of Shengquanjunpin water is the natural soda water in Wudalianchi. The Wudalianchi scenic area is a national AAAAA scenic area and the world geopark. It’s the hometown of mineral water in China. The Lotus Lake, Yanshan Lake, Bailong Lake , Heming Lake and Ruyi Lake these five parts are composed of the scenic area, among these five lakes Lotus Lake is the first lake. Thus these geological factors are considered in the design of logo.
Geological factors of waterhead area is very important to the drinking water industry, especially to the scarce water resources, and it must be a strategic area essential for contending of drinking water industry. We deeply mining brand advantages in the brand design and turn it into a special sign for brand and packaging differentiation. We design it as a artwork, which it's a combination of brand and art. It can lead the industry trend at the moment of brand birth. It gains a highly brand reputation and at the same time it brings customers a wonderful visual feast.